Expert on entrepreneurial journalism to explore best practices in measurement for independent and nonprofit publishers
Originally published on the Media Impact Project web site here on 4/6/2016.
LOS ANGELES, April 1, 2016 – The USC Annenberg Norman Lear Center announced Kevin Davis’ appointment as a 2016 Media Impact Project (MIP) Senior Fellow. During his year-long fellowship he will examine how independent journalism can best take advantage of innovations in metrics and measurement.
Davis is the principal of KLJD Consulting, a strategic revenue and development practice specializing in assisting independent news and information companies and their leadership. Davis was formerly the inaugural CEO and Executive Director of the Investigative News Network (INN), now known as the Institute for Nonprofit News, a consortium of 100+ nonprofit newsrooms in the U.S. As a publisher and digital business entrepreneur, he has over 20 years of experience in strategic development and growth at news and media organizations, is a frequent speaker on the topic of entrepreneurial journalism and a regular contributor to NetNewsCheck.com.
As a MIP senior fellow, Davis will write about metrics that are appropriate for independent and nonprofit publishers and how the right tools and techniques can be used to measure performance. He will also consider how the knowledge transfer of these types of innovations can be scaled in a way that ensures every independent publisher has the opportunity to benefit from them.
MIP strives to accelerate measurement thinking and open source tool development in order to explore, validate and share solutions for measuring impact. It is supported by grants from the Bill & Melinda Gates Foundation, the John S. and James L. Knight Foundation and the Open Society Foundations. For more information, visitwww.MediaImpactProject.org.
The Norman Lear Center is a multidisciplinary research and public policy center studying and shaping the impact of entertainment and media on society. From its base in the USC Annenberg School for Communication and Journalism, the Lear Center builds bridges between faculty who study aspects of entertainment, media and culture. Beyond campus, it bridges the gap between the entertainment industry and academia, and between them and the public. For more information, visit www.learcenter.org.